Alan Martinez

After buying and selling multiple properties in San Francisco, in 2017 Alan joined Vanguard Properties with the encouragement of his longtime friend and fellow team member, Jonathan Deason. By leveraging Jonathan’s extensive sales experience in selling traditional real estate, new construction and development sales, and Alan’s client-centric approach to customer service, they deliver an unparalleled level of service in the industry. Since joining forces, they have facilitated over $85,000,000 in real estate transactions. They are proud of their business built on referrals, high-quality service, and trust—resulting in relationships that frequently last into multiple transactions!

Prior to selling real estate, Alan lead coached and inspired a team of over 30 salespeople at a successful Bay Area automotive dealership. A leader, who leads through high involvement, Alan is still highly regarded by his peers in the industry and continues to share tips and tricks of the trade with them.

A native of the Bay Area, Alan has called San Francisco his home since 2011. Since growing up as a young boy, Alan has always felt enamored with the unique freedom to be you that San Francisco champions. In his time in the city, he’s lived in six different neighborhoods and currently resides at One Rincon Hill in South Beach. A self-proclaimed extroverted extrovert, Alan can usually be found entertaining friends at his condominium or sharing a pitcher of margaritas by the building pool. Alan’s diverse residential experience and intense love for San Francisco helps him to educate his clients about the vibrant culture of each unique SF neighborhood and assist them in choosing the perfect new home!

Ask anyone, and they will tell you Alan is available 24/7 to respond to his client’s questions and concerns, whether it be in the heat of negotiations, or simply to provide a contractor referral—he’s there! Alan’s number one priority has always been giving his clients the personal attention they deserve, always making them feel like the only person in the room. Whether you are buying a home or selling your current one, Alan's meticulous attention to detail and strong negotiation skills will ensure that every aspect of your transaction goes smoothly, empowering you to make a sound decision.

… What Clients are Saying about the Deason Group!

"As first-time homebuyers, my partner and I began our hunt with naive optimism and a near-impossible set of criteria. We wanted a single-family home, complete with a backyard, original flooring, a garage, an in-law unit (and on and on)—in one of the most aggressive and expensive markets in the country. And while most of my friends just smiled dubiously and said: "Good luck!", one recommended Alan's services, citing that he was "the best of the best."

Looking back, it was the smartest decision we could have made. I don't know what we would have done without Alan's reassuring guidance, or Jonathan's deep industry know-how. They handled every curveball, every moment of panic, every (dumb) question, helping us navigate an incredibly complex process with the kind of wisdom, confidence, and grace that one can only attain from years of local experience.

Our success is a testament to their partnership. Not only did we find our elusive dream home—we landed it on the first bid. And with Alan by our side, the entire experience was seamless, professional, and tailored to our unique needs. We are still pinching ourselves, wondering how we got so lucky to find the best agents in the city, and a home we'll love for decades to come.

TL;DR: If you're looking to buy real estate in SF, there's no one better than Alan at Vanguard Properties."
-Sonia M. & Jayson E.

"We interviewed four realtors who came highly recommended; from the moment we met them, Jonathan and Alan were the obvious choice. Their savvy about the San Francisco market combined with their hands-on high-touch approach made all the difference in helping us to get a great price for our home of 25 years during the pandemic. Jonathan and Alan had great recommendations for what to update (and not), what staging company to choose, how to market & price. We had an extensive disclosure packet, and Jonathan's legal background was a big plus. We also had a very unique property, and they met every single prospective buyer and gave them a tour, which allowed them to point out special features and answer questions on the spot. We were delighted with our experience and would give Jonathan and Alan our highest recommendation. They were a pleasure to work with."
- Marcy & Josh L.

"Jonathan helped me buy my first place in San Francisco back in 2011 and got me an incredible deal. For a decade, I loved my little one-bedroom. After a bathroom renovation, having to work at my desk in my kitchen for a year, and in the final stages of a condo conversion, I wanted something new and decided to buy a house in the East Bay. Going back to Jonathan was a no-brainer. And, I was even luckier because now he was working with Alan Martinez. Although my sale got extremely complicated, as it was happening in tandem with the last steps of the condo conversion, Jonathan and Alan assuaged my anxiety, went above and beyond in terms of working with my neighbors and escrow agent on the conversion, and sold my place for way more than I expected. Then, they turned around and helped me find a great house in Berkeley for much less than I expected to pay. Overall, a win, win, win. I can't recommend them enough."
-Rachel C.

"Jonathan and Alan did an amazing job helping me sell my condo in SF as I was moving cross-country. I literally just left them the keys and hopped on a plane - I didn't need to lift a finger. They were very proactive in communicating updates and made the place look fantastic. It's a testament to their knowledge of the local market that they were able to make the sale to a very happy buyer in only a few short days. I highly recommend working with both of them when buying or selling in SF! Truly a white-glove service."
- William H.

“Jonathan and Alan recently helped us purchase our home in SF. We had been working together for almost 18 months and were outbid on two other properties. When we finally found the house we had the conviction to buy, Jonathan and Alan showed creativity and experience to negotiate and close our transaction by avoiding a bidding war. We are confident the creativity in the critical moments helped us negotiate and win the best deal. Jonathan and Alan were also critical in the post-signing to the closing process. They also referred us to a mortgage broker and insurance broker that we ended up using to close the transaction. We have even relied on Jonathan and his team for design ideas and referrals after closing. They have guided our thinking on how potential changes would impact the value of the home. In short, buying a home is one of the most important life decisions one will make, and we are so glad we trusted Jonathan and his team with that responsibility.”
- Christopher & Kimberley E.
Recent Sales
 Sold - Buyer Rep 
1523 Franklin Street 06
San Francisco, CA 94109
3 Bed | 3 Bath | 2,035 Sq.ft.
425 1st Street 2801
San Francisco, CA 94105
2 Bed | 2 Bath | - Sq.ft.
 Sold - Buyer Rep 
3620 Market Street 7
San Francisco, CA 94131
2 Bed | 3 Bath | 1,200 Sq.ft.
 Sold - Buyer Rep 
722 Madrid Street
San Francisco, CA 94112
4 Bed | 3 Bath | 2,119 Sq.ft.
 Sold - Buyer Rep 
770 Guerrero Street
San Francisco, CA 94110
2 Bed | 2 Bath | - Sq.ft.
425 1st Street 4706
San Francisco, CA 94105
2 Bed | 2 Bath | 1,238 Sq.ft.
133 Outlook Cir.
Pacifica, CA 94044
3 Bed | 2 Bath | 1,497 Sq.ft.
829 Folsom Street 312
San Francisco, CA 94107
1 Bed | 1 Bath | 634 Sq.ft.
829 Folsom Street 606
San Francisco, CA 94107
1 Bed | 1 Bath | 685 Sq.ft.
 Sold - Buyer Rep 
1875 Mission Street 303
San Francisco, CA 94103
1 Bed | 1 Bath | - Sq.ft.
125 Curtis Street
San Francisco, CA 94112
3 Bed | 2 Bath | 1,775 Sq.ft.
 Sold - Buyer Rep 
2 Allston Way
San Francisco, CA 94127
3 Bed | 2 Bath | - Sq.ft.